Strategic Communication
The videos presented here include a strategic communication plan, sample tactics, and a content analysis.
The videos are projects from the MSPR and the DSC and are great learning tools to better understand the strategy and research involved in strategic communication development and implementation.
Paws of War Strategic Communication Plan
The research for this project identified the need to inform and educate audiences on access of service animals for persons with non-visible disabilities.
Click below to view the research and strategy.
Sadie meets Sandy
The tactics aligned with the Paws of War strategic communication plan includes a video of service animals and their handlers. This edited video montage showcases their connection and promotes Sadie and Sandy’s upcoming meeting.
Content Analysis
A content analysis is a research tool to analyze text, imagery, video and words for patterns and meaning. The content analysis presented below is a review of the Jesus Music documentary.
